Sales can’t be commoditized. Sales isn’t paint by the number. There isn’t a one size fits all.
Sales is a giant “if then” statement.
Every sales is a series of questions. Each question taking you down a different road, until you come to the end; with a sale or with out a sale.
Every customer has different needs. Every customer has a different environment. Every customer has different objectives.
Creating one size fits all in anything leaves out the unique, those with special circumstances. In sales; everything is special circumstances. Sales lives in this space, thriving on the uniqueness.
Sales is not a paint by numbers profession. It’s “if then.”
“If this, then this” tells you what to do in a particular, specific situation and that is exactly what your customer is looking for.
Loading ...
View Comments
No comments yet.
RSS feed for comments on this post.
Sorry, the comment form is closed at this time.