Yes, there are companies who desperately want a product. They have to have it. They can’t do business without it. Their customers
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I saw this the other day while skiing. I couldn’t have said it any better. I’m going
Marketing needs to change. It’s time for marketing to bring some substance to the table. It’s time marketing add a
The goal should be better. Not great. Great is an end game. Once achieved, it’s over. Then what? Better is
I used the phrase, “information sale” in a post a while back. I’ve been thinking about that term for quite
There has always been a lot of discussion about which is the best approach, activity based management or results based
nim·ble adj \ˈnim-bəl\ : quick and light in motion : agile <nimble fingers> a : marked by quick, alert, clever conception, comprehension, or resourcefulness <a nimble mind> I predict “nimble” is
I wrote about the importance of intrigue in cold calling awhile back. We’ve now added a video. It’s that important.
. . . Or is it pretty good? We all have a pretty good idea if our sales team is
Ok, not really. But, I think this is cool. I use the Zemanta plug in on this blog. Zemanta makes