If you’re like most people, your most valuable asset is your home or maybe your 401K.
But, what if I told you that moving forward, the most valuable asset you will have will be your Online Presence? Would you believe me? As the Internet and social media continue to grow, what we do online is leaving a growing trail. This trail will begin to define us. It will leave hints to those who follow as to who we are, what we believe, who we know, what we do and how well we do it. This “Online Presence” will eventually become the center of our world acting as a conduit and providing access to the most important things in our lives including how we get our jobs, the schools we attend, the people we marry and a myriad of life’s other experiences.
Those who develop and nurture their social graphs will be the beneficiaries of this new shift in social interaction. Those who don’t run the risk of being left behind. Today’s networks; our loosely developed collection of friends, coworkers, and neighbors will no longer be sufficient. The web is extending our reach and leverage that hasn’t been available to until now. This growing dependency on the web and the connections it brings will determine many or our opportunities. The opportunities that ultimately define the lives we lead and how we lead them.
Asset of the Future -Online Presence: Why Your Social Graph Will Be Worth As Much As Your Home is my most popular post to date. It still gets views everyday, despite being over 6 months old. The post prompted me to take the concept further and write a book. With my co-author Leslie Poston, we’re putting together a story of what is happening to our personal networks today, how the web is changing their shape forever and how it will affect us all.
Like all change, this one is creating tremendous opportunity for those who embrace it. That is why we wanted to write the book. Look at like inside information. A chance to get ahead of the crowd and build online presence worth more than anything else you own.
Stay with us, we’ll be talking about it as we go along. We’re also looking for great stories where social media has fundamentally changed your life. Did you meet your spouse on line? Did social media save you from a scary predicament? Was Twitter or Facebook responsible for you getting a job or into your college of choice. Has your blog allowed you to quit your job or helped you make a career change? We’re finding some amazing stories of how social media is impacting peoples everyday lives.
If you have a cool story to share, leave it in the comments or send us an email at keenan@asalesguy.com. We’d like to hear yours as well.
